Small Business Help And Training

eCommerce or eStore - What Is Best For You?

There are two basic platforms for selling products. They are an eCommerce Store of an eStore. This page will help you decide which is best for you.

In terms of cost, eCommerce Stores are more expensive to put up and maintain. But they generally provide you many extra features such as affiliate programs, coupon marketing capabilty, and extensive back office support. They take a bit of time to get on line.

eStores on the other hand are very inexpensive to set up and maintain. They can be up and online, ready to make money in a day or so.

eCommerce stores can be promoted very easily in places like Yahoo Shopping. In fact, having your store there is almost essential. There are millions of customers looking there every day. And that is a big advantage to you. You don't have to worry about search engine position to get buying visitors to your site. You get them from Yahoo Shopping.

Successful store owners make a series of tightly focused stores that make them very competitive and yield good results. Because of the low cost, the free shopping carts and web site programs, the features and extensive support packages, many prefer to stay with Yahoo and use the Yahoo Merchant System.

But before you jump at an eCommerce store, look at the video Yahoo Stores Review

Now as far as an eStore goes, it is a search engine beast. It is single product focused. And because it uses the wordpress system the Google search engine indexes it fast and it is easy to get your site to the first page of Google for your product keywords.

The most difficult part of setting up an eStore is finding your target market and product. Creating the site and promoting it are a piece of cake. You don't need any technical knowledge and you can even use automated tools to help you find your targeted market and product.

To save you time, here is a link to a tool. When you read the sales presentation you will see the process of setting up one of these sites. And you will see how you can do it manually versus using a tool. It is good background reading, informative and, as a matter of fact, the tool is excellent. Go to Consumer Wealth System

There are also step by step procedures that you can follow in the Drop Ship Guide. It takes you through the process step by step for a few forms of eStores - digital product sales, physical product sales, advertising sales, amazon product sales, and affiliate product sales. Read about the Drop Ship Guide Here.